Hawaii Contest
Using the Carpenter Media Group network, I developed a campaign promoting a Hawaii travel giveaway, with the goal of increasing traffic to Hawaii.com (view the campaign here).
Within two months, the campaign generated nearly 3 million entries!
Deliverables included:
Print advertisement | Animated digital banners | Social media ads
Proudly Canadian Contest
The Proudly Canadian, Proudly You Contest launched on July 1, 2025, offering over $17,000 in prizes — including airfare, accommodations, spa experiences, winery tastings, premium skincare, adventure tours, gas vouchers, and more.
Our initial goal was to reach 450,000 entries between July and December — a milestone achieved in September. Following that success, we raised the bar to 1 million entries by December, and we did it!
My role was:
Design logo and overall visual identity, and rollout of all supporting materials, including both digital and print assets.
Porter Health
Over 20k impressions, and Cost Per Lead ~ $17
Cheviot Products Inc.
• Impressions: Over 98k
• Landing Page Views: Over 2k
With a compelling visual and message, Ad 3 succeeded in capturing the audience’s attention, resulting in a high volume of impressions and strong engagement on the landing page.
Efficient Conversion
Cost per Add to Cart: $8.66
Despite a competitive landscape, Ad 2 achieved an impressive cost per add-to-cart of $8.66.
Body Kinetix
High Return on Investment
Reach: 9,017
Leads: 11
Creative 1 delivered the highest return on investment, reaching a wide audience and generating good leads compared to other images. Its design and messaging resonated well with the target audience, making it a standout performer in the campaign.
anaelisa.design 